Transactional website · France
Connect a new brand to a measurable booking journey
A rebrand, new website and Billetweb integration help Nature & Immersion present its activities, collect enquiries and track online bookings.
100% web
for revenue attribution in the supplied export
The operating point we started from
The brand needed to present its activities more clearly and turn visitor interest into tracked bookings without separating forms, ticketing and commercial information.
The system engineered by Nexxom
- 01Redesign the brand identity and art direction
- 02Clarify activities, dates, capacities and calls to action
- 03Integrate Billetweb into a continuous journey
- 04Improve the quality of information collected through forms
- 05Make occupancy and web revenue trackable
Billetweb
Custom website
Qualified forms
How information moves through the architecture
Discovery
Activities and calendar
01
Qualification
Forms and session selection
02
Booking
Billetweb embedded in the journey
03
Payment
Online transaction
04
Tracking
Occupancy, quota and revenue
05
What the project makes visible
100%
of revenue in the supplied export attributed to web
Up to 100%
occupancy on selected sessions
24/7
to book and pay for an activity online
1 journey
from qualified form to booking